iyi misin?
You are one breath away from coming back to yourself
Turkish voice affirmations, a 21-day transformation programme and a personal wellbeing experience.
For iyi misin?, Astro Dijital took a holistic approach to the entire digital product, from logo and corporate identity to mobile app UI/UX design, app development and the website experience.
We sharpened the brand’s core promise around Turkish voice affirmations, a daily listening habit, a 21-day transformation programme, personal awareness and inner balance.
With a calm visual identity, a user-focused mobile experience, strong web storytelling and a product built to last, we positioned iyi misin? not just as a mobile app, but as a warm wellbeing experience that accompanies users in their daily lives.
Logo and Corporate Identity
We designed a warm, simple and trustworthy brand identity for a wellbeing experience.
So that iyi misin? is seen not just as a mobile app but as a friendly digital wellbeing brand that accompanies users as they come back to themselves, we approached the brand identity strategically.
Mobile UI/UX & App Experience
We turned the affirmation experience into a simple, peaceful and user-friendly mobile product
We designed the iyi misin? mobile app with a simple, peaceful interface where users can easily reach affirmations, categories, the 21-day programme, their personal listening habits and daily content.
In the UI/UX process, the first-use experience, category discovery, voice affirmation listening screens, the daily programme flow and habit tracking were all worked through in detail; at Astro Dijital, we put not only the interface but also the app’s software, screen flows and long-term product logic at the centre of development.
Turkish Voice Affirmations
A warm listening experience shaped around each user’s needs
Turkish voice affirmations are at the heart of iyi misin?. The category structure was kept simple and clear so users can discover content by confidence, morning routine, sleep, anxiety, self-love, exam season, motherhood and other life needs.
The voice listening experience was designed as a mobile flow where users can come back to themselves, calm down and build a positive thinking habit within a few minutes.
Social Media Management
We gave wellbeing communication a simple, warm and sustainable voice.
We structured iyi misin?’s social media communication around wellbeing, inner balance, awareness, daily affirmation and coming back to yourself.
Website
We turned the brand’s story and app experience into a strong digital showcase.
We designed and built the iyi misin? website to clearly explain what the brand offers, why it exists, how the affirmations work and what kind of wellbeing experience it promises users.
